Trade Fair Design

anual trade fair design annual 2002/2003 conway lloyd morgan International
centrifugal force the festhalle, built in 1910, once dominated the frankfurt fairgrounds: now it is just one among many large buildings. but its cultural pre-eminence is still unshaken, which is now boubt why mercedes-benz take it each year as te setting for their presentation at the frankfurt motor show. Not that a domed, circular buidling does not prevent quite a few desing challenges. for the 2001 show, kaufmann theilig and partner, who have worked with mercedes-benz for many years, decided to explore the edges rather than the centre, bulding

International, 2002 / 2003